Curriculum Design And Instruction To Teach
Marketing Concepts and Applications:
Distribution: Describing The Market Channels:
Author: Charles Hayes:
Special Features Include:
Phases for Conducting a Needs Assessment:
Curriculum Design Supplement:
Curriculum Design Plan:
Curriculum Design Goals:
Curriculum Design Objectives:
Instructional Goals:
Instructional Objectives:
Instructional Activities:
Instructional Evaluation Techniques:
Lesson Plans:
Standard Vocabulary:
A Limited Glimpse:
Topics Include:
* Introduction:
I. Distribution: Describing the Marketing Channels:
1. The Nature of Distribution:
A. Place Utility:
B. Time Utility:
C. A Broadened View of Distribution:
D. Intermediaries:
E. Distribution Problems and Solutions:
F. Services of Intermedianries:
2. Retailing:
A. The Scope of Retailing:
B. Retailers Classified:
C. The Future of Retailing:
3. Wholesaling:
A. The Scope of Wholesaling:
B. Wholesalers Classified:
* STATE OF THE ART CURRICULUM:
* NEW:
* INCLUDES BIBLIOGRAPHICAL REFERENCES:
* COLOR & B & W PHOTOS:
* PAPERBACK:
* TITLE PAGE: WHITE:
* TRANSPARENT FRONT PAGE:
* BLACK OR WHITE BACK PAGE COVER:
* FONT ARIAL BLACK: FONT SIZE 8 TO 10:
* FONT COLOR: BLACK-RED-BLUE:
* BINDED: WIRE-0: COLOR: BLACK-
WHITE-RED-BLUE:
* 75 WHITE PAGES: 8x11"
* ALLOW 7 TO 14 DAYS TO RECEIVE ITEM:
* 2007 Charles Hayes: