Curriculum Design and Instruction To Teach
Catering Management: Catering Marketing:
Author: Charles Hayes:
Special Features Include:
Phases For Conducting a Needs Assessment:
Curriculum Design Supplement:
|a|. Subject-Questions-Answers:
Curriculum Design Plan:
Curriculum Design Goals:
Curriculum Design Objectives:
Instructional Goals:
Instructional Objectives:
Instructional Activities:
Instructional Evaluation Techniques:
Lesson Plans:
Standard Vocabulary:
Key Word/Phrases:
Learning Objectives:
A Limited Glimpse:
Topics Include:
* Introduction:
I. Catering Marketing:
A. The Marketing Cycle:
1. Identify Customer Needs:
2. Create a Product Or Service:
3. Developm Customer Interest:
4. Measure Success:
B. The Marketing Mix:
1. Product:
2. Place:
3. Promotion:
4. Price:
C. Cuisine, Entertainment, and Concept Trends:
D. Package Pricing:
1. Wedding Package Pricing:
2. Packaging Catering Serices:
E. Measuring Customer Satisfaction:
F. Summary:
* STATE OF THE ART CURRICULUM:
* NEW:
* INCLUDES BIBLIOGRAPHICAL REFERENCES:
* COLOR & B & W PHOTOS:
* PAPERBACK:
* TITLE PAGE: WHITE:
* TRANSPARENT FRONT PAGE:
* BLACK OR WHITE BACK PAGE COVER:
* FONT ARIAL BLACK: FONT SIZE 8 TO 10:
* FONT COLOR: BLACK-RED-BLUE:
* BINDED: WIRE-0: COLOR: BLACK-
WHITE-RED-BLUE:
* 50 WHITE PAGES: 8x11"
* ALLOW 7 TO 14 DAYS TO RECEIVE ITEM:
* 2007 Charles Hayes:
